How are healthy foods regulated in Japan?
Since the 1970s, Japan has successfully achieved a dramatic decrease in mortality rate and increase in longevity. Now Japanese consumers are interested in leading a long healthy life by changing life styles including the one on dietary habits. Health and wellness are especially important in rapidly ageing Japan and Japanese consumers are increasingly interested in food and beverages that are less processed and have more natural and organic ingredients, as well as being environmentally friendly.
The webinar targets EU small- and medium-sized enterprises (SMEs)
In 30 minutes from your desk, discover:
- Functional foods
- Natural, nutritious foods
- ‘Free from’ foods
- Organic foods