"Handling a Corporate Crisis in the Digital Age – Crisis Communication for a Japanese Company Operating in Germany"

With this “Asa no Kai” our speaker will present an interactive simulation of a major reputational crisis striking a large corporation. Participants will experience and learn how to deal with such a situation via a digital, fully interactive, real-time crisis simulation tool called “CNC Situation Room”. We will simulate the case of a Japanese company operating in Germany. The event will present specific insights into dealing with traditional and social media, customers and other stakeholders in Germany, Europe and globally, but also show how to manage such a crisis internally within Germany/Europe but also with headquarters in Japan.